Exceed all expectations.
St. David’s is one of the top private college prep schools in North Carolina. The school was interested in incorporating video marketing as part of their Discover Your Warrior campaign. The idea was to showcase how the resources available at St. David’s encourage students to explore their interests and passions.
Reaching prospective parents and students is incredibly important to schools, and St. David’s wanted to give interested families a clear image of what it means to be a Warrior. They specifically wanted to highlight the ethos of the school and the ways that St. David’s approaches education in order to maximize the time students get to prepare for the future.
Our approach to this project was multifaceted. We didn’t just want to focus on the school’s academic rigor, or college prep capabilities, but also the student experience and opportunities to play, explore, and grow. To do this, we covered every inch of campus, investing in a diversity of footage to bring viewers deeper into what it means to be a Warrior.
just a grade.
All schools generally say that they are unique, but sometimes it can be difficult to really communicate that. At St. David’s, it was immediately clear to us how tight-knit and supportive the community was that surrounded the school. Combining that with the incredible resources available and the school's academic rigor, we could provide a well-rounded marketing tool for St. David’s School.
Actually® worked closely with the school's marketing team to deliver a beautiful, impactful film that currently serves as St. David’s primary overview video. The film carries the viewer throughout campus, oftentimes in a way that makes them feel like they are there. It is currently being shared on the website and across their various media outlets.